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New ads from “The Arts. Ask for More.” PSA campaign debut
Press Release
Americans for the Arts, along with The Ad Council and the NAMM Foundation,
announce the launch of a new series of public service advertisements designed
to promote the benefits of arts education. These ads are part of the second
phase of Americans the Arts’ award-winning PSA campaign, “The Arts. Ask for
More.” Created pro bono by Leo Burnett, these television, radio, print, and Web
ads feature a new creative strategy that encourages parents to “feed their
children the arts” with a bowl of “Raisin Brahms” or a serving of “VanGoghgurt”
for breakfast. The ads speak to the benefits of getting a daily dose of the arts,
which include increased test scores, better creative thinking, patience, and
determination, all skills that are fundamental to a child’s education and
development.
AXA Art Insurance Offers Security Audits
Press Release
AXA Art, a leading global art insurance specialist has announced that effective
immediately, the company is offering to conduct security protocol assessments
of museums in its key markets. The goal is to identify weaknesses and to
provide feedback on measures that can be quickly implemented to deter theft.
In the face of the most recent major art thefts in Switzerland - within only a few
days of each other and heightened concerns within the museum community
about increases in frequency of such major incidents - the goal of AXA Art is to
offer assistance to museums that seek to re-examine and improve their existing
physical, electronic and manned security systems and procedures. This process
will include an interview and physical inspection by an AXA Art approved security
surveyor followed by recommendations to each museum to enhance its existing
procedures. The surveys will concentrate on all aspects of theft and armed
robbery prevention…
Press Release
Americans for the Arts, along with The Ad Council and the NAMM Foundation,
announce the launch of a new series of public service advertisements designed
to promote the benefits of arts education. These ads are part of the second
phase of Americans the Arts’ award-winning PSA campaign, “The Arts. Ask for
More.” Created pro bono by Leo Burnett, these television, radio, print, and Web
ads feature a new creative strategy that encourages parents to “feed their
children the arts” with a bowl of “Raisin Brahms” or a serving of “VanGoghgurt”
for breakfast. The ads speak to the benefits of getting a daily dose of the arts,
which include increased test scores, better creative thinking, patience, and
determination, all skills that are fundamental to a child’s education and
development.
AXA Art Insurance Offers Security Audits
Press Release
AXA Art, a leading global art insurance specialist has announced that effective
immediately, the company is offering to conduct security protocol assessments
of museums in its key markets. The goal is to identify weaknesses and to
provide feedback on measures that can be quickly implemented to deter theft.
In the face of the most recent major art thefts in Switzerland - within only a few
days of each other and heightened concerns within the museum community
about increases in frequency of such major incidents - the goal of AXA Art is to
offer assistance to museums that seek to re-examine and improve their existing
physical, electronic and manned security systems and procedures. This process
will include an interview and physical inspection by an AXA Art approved security
surveyor followed by recommendations to each museum to enhance its existing
procedures. The surveys will concentrate on all aspects of theft and armed
robbery prevention…
Vermeer, Jan
Girl in a Turban (1665-1666)
Oil on canvas
44.5 x 39 cm (17 1/2 x 15 3/8 in.)
Royal Cabinet of Paintings Mauritshuis,
The Hague
Girl in a Turban (1665-1666)
Oil on canvas
44.5 x 39 cm (17 1/2 x 15 3/8 in.)
Royal Cabinet of Paintings Mauritshuis,
The Hague
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